I believe I first became aware of this volume while at the HOW Design Conference in Atlanta (I want to say 2007?) and attending William Lidwell’s presentation on “The Universal Principles of Design.” The talk was impressive and all of the reasoning behind it was pretty sound. I did not know it at the time,… Read more »
In the summer of 2004, while working at the U.S. Naval Institute, I had to decide where best to direct my energies. Of all the products that we offered, Naval History magazine was steadily on the rise and seemed to engage a more cross-over audience than most of our divisions. And … the editor-in-chief was… Read more »
At the risk of being called “derivative,” these items definitely fit in alongside Product Development: Wallpapers & Screensavers (being things people downloaded to enjoy offline) and Content Development: Interactive Infographics (being … uh … interactive). The quick breakdown about how these were different is simply this: these involved a lot more production. Each one required… Read more »
Shortly after September 11, 2001, the United States military began to mobilize at a scale not seen in a very long time. Every day came new headlines about F-14 Tomcat strikes, Marines disembarking, and even an unused carrier coming out of mothballs to go fight. With every article was accompanying graphics of the hardware discussed…. Read more »
Between 2000 and 2004 a large part of my free website branding plans revolved around electronic giveaways: mainly wallpapers and screensavers. One challenge that Naval Institute faced was that it catered to a lot of different customers. Some were current or former military. Some were military hardware enthusiasts. Some hard-core history buffs. Luckily, we had… Read more »
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